Stats API reference

Legacy feature

There is a new version of this API which can be found here.

The Plausible Stats API offers a way to retrieve your stats programmatically. It's a read-only interface to present historical and real-time stats only. Take a look at our events API if you want to send pageviews or custom events to our backend and our sites API if you want to manage your sites through the API.

The API accepts GET requests with query parameters and returns standard HTTP responses along with a JSON-encoded body. All API requests must be made over HTTPS. Calls made over plain HTTP will fail. API requests without authentication will also fail.

Each request must be authenticated with an API key using the Bearer Token method. You can obtain an API key for your account by going to your user settings page plausible.io/settings.

API keys have a rate limit of 600 requests per hour by default. If you have special needs for more requests, please contact us to request more capacity.

The easiest way to explore the API is by using our Postman collection. Just define your TOKEN and SITE_ID variables, and you'll have an executable API reference ready to go.

New to Postman?

We have a step-by-step guide to set up the authorization and run your first queries with Postman

Concepts

Querying the Plausible API will feel familiar if you have used time-series databases before. You can't query individual records from our stats database. You can only request aggregated metrics over a certain time period.

Each request requires a site_id parameter which is the domain of your site as configured in Plausible. If you're unsure, navigate to your site settings in Plausible and grab the value of the domain field.

Metrics

You can specify a metrics option in the query, to choose the metrics for each instance returned. See here for a full overview of metrics and their definitions. The metrics currently supported in Stats API are:

Metric	Description
`visitors`	The number of unique visitors.
`visits`	The number of visits/sessions
`pageviews`	The number of pageview events
`views_per_visit`	The number of pageviews divided by the number of visits. Returns a floating point number. Currently only supported in Aggregate and Timeseries endpoints.
`bounce_rate`	Bounce rate percentage
`visit_duration`	Visit duration in seconds
`events`	The number of events (pageviews + custom events). When filtering by a goal, this metric corresponds to "Total Conversions" in the dashboard.
`conversion_rate`	The percentage of visitors who completed the goal. Requires an `event:goal` filter or `event:goal` property in the breakdown endpoint
`time_on_page`	The average time users spend on viewing a single page. Requires an `event:page` filter or `event:page` property in the breakdown endpoint.

Time periods

The options are identical for each endpoint that supports configurable time periods. Each period is relative to a date parameter. The date should follow the standard ISO-8601 format. When not specified, the date field defaults to today(site.timezone). All time calculations on our backend are done in the time zone that the site is configured in.

12mo,6mo - Last n calendar months relative to date.
month - The calendar month that date falls into.
30d,7d - Last n days relative to date.
day - Stats for the full day specified in date.
custom - Provide a custom range in the date parameter.

When using a custom range, the date parameter expects two ISO-8601 formatted dates joined with a comma as follows ?period=custom&date=2021-01-01,2021-01-31. Stats will be returned for the whole date range inclusive of the start and end dates.

Properties

Each pageview and custom event in our database has some predefined properties associated with it. In other analytics tools, these are often referred to as dimensions as well. Properties can be used for filtering and breaking down your stats to drill into more depth. Here's the full list of properties we collect automatically:

Property	Example	Description
`event:goal`	Register	A custom action that you want your users to take. To use this property, you first need to configure some goals in the site settings, or via the Sites API. The value is the goal's `display_name`. Learn more about goals here.
`event:page`	/blog/remove-google-analytics	Pathname of the page where the event is triggered. You can also use an asterisk to group multiple pages (`/blog*`)
`event:hostname`	example.com	Hostname of the event. At this stage, breaking down on hostname is not supported and you can only use this property for filtering. Use an asterisk to filter by multiple hostnames at once, e.g. `*.example.com`.
`visit:entry_page`	/home	Page on which the visit session started (landing page).
`visit:exit_page`	/home	Page on which the visit session ended (last page viewed).
`visit:source`	Twitter	Visit source, populated from an url query parameter tag (`utm_source`, `source` or `ref`) or the `Referer` HTTP header.
`visit:referrer`	t.co/fzWTE9OTPt	Raw `Referer` header without `http://`, `http://` or `www.`.
`visit:utm_medium`	social	Raw value of the `utm_medium` query param on the entry page.
`visit:utm_source`	twitter	Raw value of the `utm_source` query param on the entry page.
`visit:utm_campaign`	profile	Raw value of the `utm_campaign` query param on the entry page.
`visit:utm_content`	banner	Raw value of the `utm_content` query param on the entry page.
`visit:utm_term`	keyword	Raw value of the `utm_term` query param on the entry page.
`visit:device`	Desktop	Device type. Possible values are `Desktop`, `Laptop`, `Tablet` and `Mobile`.
`visit:browser`	Chrome	Name of the browser vendor. Most popular ones are `Chrome`, `Safari` and `Firefox`.
`visit:browser_version`	88.0.4324.146	Version number of the browser used by the visitor.
`visit:os`	Mac	Name of the operating system. Most popular ones are `Mac`, `Windows`, `iOS` and `Android`. Linux distributions are reported separately.
`visit:os_version`	10.6	Version number of the operating system used by the visitor.
`visit:country`	US	ISO 3166-1 alpha-2 code of the visitor country.
`visit:region`	US-MD	ISO 3166-2 code of the visitor region.
`visit:city`	4347778	GeoName ID of the visitor city.

Custom properties

In addition to properties that are collected automatically, you can also query for custom properties. To filter or break down by a custom property, use the key event:props:<custom_prop_name>. See example for how to use it.

Filtering

Most endpoints support a filters query parameter to drill down into your data. You can filter by all properties described in the Properties table, using the following operators:

Operator	Usage example	Explanation
`==`	`event:goal==Signup`	Simple equality - completed goal "Signup"
`!=`	`visit:country!=FR`	Simple inequality - country is not France
`\|`	`visit:source==Github\|Twitter`	IN expression - visit source is Github or Twitter.
`;`	`event:goal==Signup;visit:country==DE`	AND expression - completed goal "Signup" and country is Germany
`*`	`event:page==/blog/*`	Wildcard - matches any character

Want to use the | character in a filter value?

You can escape it with a backslash. For example, visit:utm_campaign==campaign\|one will let you filter by the literal campaign|one value

Limitations

It is currently possible to exclude only one value at a time (e.g. visit:browser!=Chrome|Safari is not yet supported)
Wildcard characters cannot be used in combination with an IN expression (except for pageview goals - e.g. event:goal==Signup|Visit+/register is supported)
Inequality != operator is currently not supported for goals

Filtering by goals

Unlike other properties you need to set up the goals in your site settings, or via the Sites API first, before you can filter by them.

For custom event goals, the filter value is simply the name of your goal, e.g. event:goal==Signup.

For pageview goals, the value should contain the string "Visit" followed by a space character, and the pathname of your pageview goal. For example: Visit /register.

To include a space character in the query part of the URL, you can use %20 (a URL encoded space character) or a + sign. For example:

event:goal==Visit%20/register
event:goal==Outbound+Link:+Click

Imported stats

Aggregates, timeseries and breakdowns support including imported stats in the results using with_imported option, with limitations. Breakdowns for custom properties (event:props:*) are only supported for 2 properties: url and path. Additionally, these breakdowns will only work in combination with a certain subset of event:goal filters.

Timeseries intervals

Since imported data is aggregated for each date, it cannot be included in timeseries queries with an hourly interval (i.e. when querying for a day period in Timeseries).

Filtering imported stats

Filtering by imported data is limited. The general rule is that you cannot filter by two different properties at the same time. For example, filters=event:page==/;visit:source==Twitter is not able to return any imported results. The same happens when you try to filter by one property and break down by another.

There are some exceptions though. The following properties are aggregated and grouped together and can be combined in a query:

Countries, regions, cities
Operating systems and their versions
Hostnames and pages
Specific custom events and their properties
- Outbound Link: Click and File Download goals with the url property
- 404 goals with the path property

For example, you can break down by country and filter by both city and region. When the applied combination of filters and property is not supported for imported stats, the results are still returned based only on native stats, with a warning.

Endpoints

GET /api/v1/stats/realtime/visitors

This endpoint returns the number of current visitors on your site. A current visitor is defined as a visitor who triggered a pageview on your site in the last 5 minutes.

Try it yourself
curl "https://plausible.io/api/v1/stats/realtime/visitors?site_id=$SITE_ID" \
  -H "Authorization: Bearer ${TOKEN}"

Response

Parameters

site_id REQUIRED

Domain of your site on Plausible.

GET /api/v1/stats/aggregate

This endpoint aggregates metrics over a certain time period. If you are familiar with the Plausible dashboard, this endpoint corresponds to the top row of stats that include Unique Visitors Pageviews, Bounce rate and Visit duration. You can retrieve any number and combination of these metrics in one request.

Try it yourself
curl "https://plausible.io/api/v1/stats/aggregate?site_id=$SITE_ID&period=6mo&metrics=visitors,pageviews,bounce_rate,visit_duration" \
  -H "Authorization: Bearer ${TOKEN}"

Response
{
  "results": {
    "bounce_rate": {
        "value": 53.0
    },
    "pageviews": {
        "value": 673814
    },
    "visit_duration": {
        "value": 86.0
    },
    "visitors": {
        "value": 201524
    }
  }
}

Parameters

site_id REQUIRED

Domain of your site on Plausible.

period optional

See time periods. If not specified, it will default to 30d.

metrics optional

Comma-separated list of metrics to aggregate, e.g. visitors,pageviews,bounce_rate. See the list of available metrics above.

If not specified, will default to visitors.

note

Some metrics can only be queried with a certain filter. For example, the conversion_rate metric can only be queried with a filter on event:goal. Similarly, time_on_page can only be queried with an event:page filter.

with_imported optional

A boolean determining whether to include imported stats in the returned results or not. If not specified, it will default to false. See imported stats for more details.

compare optional

Off by default. You can specify compare=previous_period to calculate the percent difference with the previous period for each metric. The previous period will be of the exact same length as specified in the period parameter.

filters optional

See filtering

GET /api/v1/stats/timeseries

This endpoint provides timeseries data over a certain time period. If you are familiar with the Plausible dashboard, this endpoint corresponds to the main visitor graph.

Try it yourself
curl "https://plausible.io/api/v1/stats/timeseries?site_id=$SITE_ID&period=6mo" \
  -H "Authorization: Bearer ${TOKEN}"

Response
{
  "results": [
    {
      "date": "2020-08-01",
      "visitors": 36085
    },
    {
      "date": "2020-09-01",
      "visitors": 27688
    },
    {
      "date": "2020-10-01",
      "visitors": 71615
    },
    {
      "date": "2020-11-01",
      "visitors": 31440
    },
    {
      "date": "2020-12-01",
      "visitors": 35804
    },
    {
      "date": "2021-01-01",
      "visitors": 0
    }
  ]
}

Parameters

site_id REQUIRED

Domain of your site on Plausible.

period optional

See time periods. If not specified, it will default to 30d.

filters optional

See filtering

metrics optional

Comma-separated list of metrics to show for each time bucket. Valid options are visitors, visits, pageviews, views_per_visit, bounce_rate, visit_duration, events and conversion_rate. If not specified, it will default to visitors.

with_imported optional

A boolean determining whether to include imported stats in the returned results or not. If not specified, it will default to false. See imported stats for more details.

interval optional

Choose your reporting interval. Valid options are day (always) and month (when specified period is longer than one calendar month). Defaults to month for 6mo and 12mo, otherwise falls back to day.

GET /api/v1/stats/breakdown

This endpoint allows you to break down your stats by some property. If you are familiar with SQL family databases, this endpoint corresponds to running GROUP BY on a certain property in your stats, then ordering by the count.

Check out the properties section for a reference of all the properties you can use in this query.

This endpoint can be used to fetch data for Top sources, Top pages, Top countries and similar reports.

Try it yourself
curl "https://plausible.io/api/v1/stats/breakdown?site_id=$SITE_ID&period=6mo&property=visit:source&metrics=visitors,bounce_rate&limit=5" \
  -H "Authorization: Bearer ${TOKEN}"

Response
{
  "results": [
    {
        "bounce_rate": 49.0,
        "source": "(Direct / None)",
        "visitors": 94932
    },
    {
        "bounce_rate": 75.0,
        "source": "Hacker News",
        "visitors": 22540
    },
    {
        "bounce_rate": 58.0,
        "source": "Google",
        "visitors": 16909
    },
    {
        "bounce_rate": 62.0,
        "source": "Twitter",
        "visitors": 7477
    },
    {
        "bounce_rate": 56.0,
        "source": "indiehackers.com",
        "visitors": 4518
    }
  ]
}

Parameters

site_id REQUIRED

Domain of your site on Plausible.

property REQUIRED

Which property to break down the stats by. Valid options are listed in the properties section above. Note that the event:hostname property is unsupported as a breakdown property at this stage.

period optional

See time periods. If not specified, it will default to 30d.

metrics optional

Comma-separated list of metrics to show for each item in breakdown. See the list of available metrics above. If not specified, it will default to visitors.

note

Some metrics require a certain filter or breakdown property. For example conversion_rate can be queried with a filter on event:goal or in a breakdown byevent:goal.

with_imported optional

A boolean determining whether to include imported stats in the returned results or not. If not specified, it will default to false. See imported stats for more details.

limit optional

Limit the number of results. Maximum value is 1000. Defaults to 100. If you want to get more than 1000 results, you can make multiple requests and paginate the results by specifying the page parameter (e.g. make the same request with page=1, then page=2, etc)

page optional

Number of the page, used to paginate results. Importantly, the page numbers start from 1 not 0.

filters optional

See filtering

Breaking down by multiple properties at the same time

Currently, it is only possible to break down on one property at a time. Using a list of properties with one query is not supported. So if you want a breakdown by both event:page and visit:source for example, you would have to make multiple queries (break down on one property and filter on another) and then manually/programmatically group the results together in one report. This also applies for breaking down by time periods. To get a daily breakdown for every page, you would have to break down on event:page and make multiple queries for each date. For a simple time period breakdown, have a look at the Timeseries endpoint.

Examples of common queries

Top pages

Let's say you want to show a similar report to the Top pages report in the Plausible UI. You can do this by calling the /api/v1/stats/breakdown endpoint and specify event:page as the property to group by.

Top pages
curl "https://plausible.io/api/v1/stats/breakdown?site_id=$SITE_ID&period=6mo&property=event:page&limit=5" \
  -H "Authorization: Bearer ${TOKEN}"

Response
{
  "results": [
    {
      "page": "/",
      "visitors": 94298
    },
    {
      "page": "/blog/open-source-licenses",
      "visitors": 18803
    },
    {
      "page": "/plausible.io",
      "visitors": 20485
    },
    {
      "page": "/self-hosted-web-analytics",
      "visitors": 22236
    },
    {
      "page": "/sites",
      "visitors": 32386
    }
  ]
}

Number of visitors to a specific page

Let's say you want to get the number of visitors to a specific page on your website like /order/confirmation. This can be achieved by filtering your stats on the event:page property:

Visitors to /order/confirmation
curl "https://plausible.io/api/v1/stats/aggregate?site_id=$SITE_ID&period=6mo&filters=event:page%3D%3D%2Forder%2Fconfirmation" \
  -H "Authorization: Bearer ${TOKEN}"

Response
{
  "results": {
    "visitors": {
        "value": 1480
    }
  }
}

Monthly traffic from Google

As a second example, let's imagine we want to analyze our SEO efforts for the last half year. To graph your traffic from Google over time, you can use the timeseries endpoint with a time period 6mo and filter expression visit:source==Google.

Monthly traffic from Google
curl "https://plausible.io/api/v1/stats/timeseries?site_id=$SITE_ID&period=6mo&filters=visit:source%3D%3DGoogle" \
  -H "Authorization: Bearer ${TOKEN}"

Response
{
  "results": [
    {
        "date": "2020-09-01",
        "visitors": 2962
    },
    {
        "date": "2020-10-01",
        "visitors": 4974
    },
    {
        "date": "2020-11-01",
        "visitors": 5119
    },
    {
        "date": "2020-12-01",
        "visitors": 5397
    },
    {
        "date": "2021-01-01",
        "visitors": 7167
    },
    {
        "date": "2021-02-01",
        "visitors": 5802
    }
]
}

Breakdown custom event by custom properties

A more advanced use-case where custom events are used along with custom properties. Let's say you have a Download custom event goal along with a custom property called method. You can get a breakdown of download methods with the following query:

Breakdown of download methods
curl "https://plausible.io/api/v1/stats/breakdown?site_id=$SITE_ID&period=6mo&property=event:props:method&filters=event:goal%3D%3DDownload" \
  -H "Authorization: Bearer ${TOKEN}"

Response
{
    "results": [
        {
            "method": "HTTP",
            "visitors": 1477
        },
        {
            "method": "Magnet",
            "visitors": 370
        }
    ]
}

Want to monitor the status of our API?

You can use GET https://plausible.io/api/health endpoint to do so

Concepts​

Metrics​

Time periods​

Properties​

Custom properties​

Filtering​

Limitations​

Filtering by goals​

Imported stats​

Timeseries intervals​

Filtering imported stats​

Endpoints​

GET /api/v1/stats/realtime/visitors​

Parameters​

GET /api/v1/stats/aggregate​

Parameters​

GET /api/v1/stats/timeseries​

Parameters​

GET /api/v1/stats/breakdown​

Parameters​

Breaking down by multiple properties at the same time​

Examples of common queries​

Top pages​

Number of visitors to a specific page​

Monthly traffic from Google​

Breakdown custom event by custom properties​

Concepts

Metrics

Time periods

Properties

Custom properties

Filtering

Limitations

Filtering by goals

Imported stats

Timeseries intervals

Filtering imported stats

Endpoints

GET /api/v1/stats/realtime/visitors

Parameters

GET /api/v1/stats/aggregate

Parameters

GET /api/v1/stats/timeseries

Parameters

GET /api/v1/stats/breakdown

Parameters

Breaking down by multiple properties at the same time

Examples of common queries

Top pages

Number of visitors to a specific page

Monthly traffic from Google

Breakdown custom event by custom properties